So are bloggers really the big new political voice? Mystery Pollster argues that this Presidential election is a big one for bloggers.
His theory is that Democrats like Hillary Clinton but activist bloggers, for one reason or another, don't. So what matters more? The campaign will tell.
And here is Comment Central's list of the ten bloggers who can make or break Hillary Clinton.
10. Matt Drudge: It's hard to imagine a Clinton campaign without at least one scandal or pseudo-scandal. And Drudge seems the likeliest route. How she responds will decide a great deal.
9. Duncan Black: His Atrios blog has a huge left-wing readership. But that's not all. His speciality is scrutinising the mainstream media for bias against liberals. Given the huge pressure that will be put on a Hillary campaign, she could use this independent war room operation, I'm sure. He could be the anti-Drudge.
8. Arianna Huffington: In the top ten because she's hard to ignore. Doesn't accept that Hillary is a shoo-in as the nominee. Writes for the moneyed establishment so her view could impact the race for cash.
6=. Jay Cost: One of Hillary's biggest problem is that Democrats fear that if nominated she will lose, or worse, that she simply can't win the presidency. So an important determinant of the outcome of the primaries will be astute judgement about the truth of that claim. The Real Clear Politics site will set out the polling evidence. It will be unmissable. And Jay Cost, recruited after his superb Horserace Blog in 2004, will provide analysis. His speciality is using polling to produce probabilities of different results.
6=. Mark Blumenthal: The Mystery Pollster is one of the most respected sources of polling analysis on the web. And his readiness to question the conventional wisdom will make him important to Hillary. He may help her puncture the idea that she can't win.
5. Joshua Micah Marshall: His Talking Points Memo blog is justly popular. His cool style isn't designed to rouse rabble, but his quiet influence will help the undecided Democrats work out whether to go with Hillary or Obama.
4. Andrew Sullivan: The classic swing-vote blog. He voted for Bill and also for George W. first time out. Andrew is a moderate conservative who has lately turned against the Republicans because he finds the party too extreme. If Hillary can't keep him, that suggests she can't hold together the coalition that produced the mid-term victory. This is critical, hence Andrew's high place.
2=. Markos Moulitsas Zúniga: On a given weekday his Daily Kos site has 500,000 hits from people eager to read about Democratic politics. Has a reasonable record of endorsing candidates who win primaries although some, like Ned Lamont, fall at the general election. The problem for Hillary is that Markos prefers insurgent candidates to the establishment. He's already given her both barrels in the Washington Post.
2=. Jerome Armstrong: Markos's comrade in arms, the founder of Direct Democracy and a netroot campaigner. Obama more to his taste than Hillary really, mainly because he likes something fresh each time. All in all Hillary would probably prefer the netroot campaigners to disappear into a big hole. If they don't, she's in trouble.
1. Mickey Kaus: Is Hillary a new Dem or a traditional liberal? Kaus, one of the first to consider himself a new Dem, will read the speeches and help make the call. My judgment? It may not help in the primaries, but only if Hillary steers hard toward the centre can she be President. If she is going to win the swing states, she needs to take the Mickey. I think that matters more than anything. I think confusing the liberal bloggers with the base is the worst possible error a candidate could make. So Kaus is number one.